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Byredo

Gypsy Water

2008WoodyEDPSweden

Where to find it

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Editorial notes

  1. 01

    A pine-incense woody amber Ben Gorham briefed Epinette to capture the scent of fresh soil, deep forests and a distant campfire.

  2. 02

    Byredo's breakthrough scent and still the brand's commercial signature, the formula that anchored the maison's early cult following.

  3. 03

    Byredo was founded in Stockholm in 2006 by Swedish-Canadian Ben Gorham, who has no formal training in perfumery. Gypsy Water arrived two years later.

  4. 04

    Composed by Jérôme Epinette in 2008 around bergamot, lemon and juniper over an incense-pine needles-orris heart with an amber-vanilla-sandalwood base.

Dossier

Edition · 000

Status · Active. Bestseller.

A pine-incense woody amber.

Composed by
Jérôme Epinette
Founder
Ben Gorham
Country
Sweden

The pyramid

Top
bergamotlemonpepperjuniper
Heart
incensepine needlesorris
Base
ambervanillasandalwood

The brief

Gorham described wanting to capture the scent of fresh soil, deep forests and a distant campfire.

NameNamed for the Romani 'gypsy' lifestyle and Ben Gorham's idealised, nomadic vision of life close to nature.

The flacon

Tall transparent flacon with a black cap and the minimalist Byredo label in stamped grey type.

Footnotes

  • Gypsy Water was Byredo's breakthrough scent and remains the brand's signature. Byredo itself was founded in Stockholm in 2006 by Swedish-Canadian Ben Gorham, who has no formal training in perfumery.

The Curator's Note

Founded by a man with no perfumery training. He's done quite well since.

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